Youtube Marketing 2022 Youtube Seo & Youtube Algorithms
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YouTube marketing to grow your video views & subscribers with YouTube SEO, recommendations, YouTube ads & YouTube live
What you’ll learn
Create a big and successful YouTube channel with many views
Find rapid growth for your YouTube channel
Get more engagement with your YouTube videos
Sell product or services from YouTube
Build an audience and a brand on YouTube
Promote your channel and individual videos like a marketing professional would
Boost your YouTube SEO with YouTube ads
YouTube monetization
Requirements
Be excited for your YouTube channel’s rapid growth, building a business on YouTube or generating leads from it
Description
See exactly how I created a 99% automated YouTube channel that has over 3,000,000+ views, generates passive income, grows my personal brand, and generates leads and sales. I will give you all the tips that helped me find success on YouTube, and took me a few years to learn and figure out. You will be able to use my advice to create your own winning YouTube channel that helps you achieve your greater business goals.Go ahead, sign up for the course, and let’s start working on making you more successful on YouTube, starting today.NEW: YOUTUBE LIVE – HOT NEW WAY TO PROMOTE THINGS ON YOUTUBEI recently added a section on YouTube Live, which is the latest and greatest cool new way to reach a live audience and to promote your business and products to them.RECENTLY IMPROVED: YOUTUBE ADSYouTube ads are a perfect and cheap way to boost a new video or a channel. Without YouTube ads, many new YouTubers have to hire influencers or freelancers. So YouTube ads are a cheaper and more legitimate solution for getting more views.I’ll walk you through different types of YouTube ads and their pros and cons for different situations. I’ll also show you how to get views for a penny per view. When you run ads for a penny per view, they are actually cheaper than that because many of your viewers go on to subscribe and watch multiple videos so you end up averaging under a penny per view and can grow your YouTube channel with YouTube ads this way.RECENTLY ADDED: YOUTUBE MONETIZATIONI added a number of YouTube monetization strategies and I am planning on including even more YouTube monetization strategies in the future.INSTRUCTOR’S YOUTUBER BACKGROUNDI’ve been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 100,000+ students.I have done YouTube marketing on my channel for many years, and have gotten over 3,000,000 views and 30,000 YouTube subscribers. Plus, I’ve generated an income on YouTube that you can too.My work has had a positive impact on millions of entrepreneurs, improving lives in every country of the world, creating 6 and 7-figure businesses in the process, and I would love to help you next.YOUTUBER BONUSES INCLUDED* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable* Personal invitation to my Facebook community after you complete the course* My list of 50 business-success skills after you complete the courseRESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORTIf you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don’t respond. Well, I do because 1) I care about my students.2) I feel a responsibility to make sure that students get their money’s worth from the course.CERTIFICATE OF COMPLETION WHEN YOU FINISH THE COURSE When you complete 100% of the videos in this YouTube course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your YouTube marketing expertise, and that you have completed a certain number of hours of instruction in YouTube marketing. This will make it easier for you to get hired as a YouTube marketing freelancer.30-DAY MONEY-BACK GUARANTEEThis YouTube marketing course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it’s my personal promise to you that I will go out of my way to help you succeed with YouTube marketing just like I’ve done for thousands of my other students. Invest in your future. Enroll now.
Overview
Section 1: YouTube marketing course introduction and welcome
Lecture 1 YouTube marketing WARM WELCOME TO YOU & What you will get from the course
Lecture 2 Top YouTube strategy for 2022 that we will follow in this course
Section 2: Starting with YouTube SEO: Keyword research, on page SEO, off page SEO
Lecture 3 YouTube SEO introduction
Lecture 4 Long-tail vs. short-tail keywords
Section 3: More YouTube keyword research tools: VidIq, TubeBuddy, and AnswerTheRepublic
Lecture 5 Keyword tool introductions so you know which to use and how
Lecture 6 Starting with YouTube SEO keyword research using the Google keyword tool
Lecture 7 VidIQ plugin
Lecture 8 Showing competitor keyword research
Lecture 9 Another fascinating keyword tool
Section 4: On-page SEO introduction
Lecture 10 On page SEO for YouTube
Lecture 11 YouTube title field length on mobile and smaller devices
Lecture 12 Video title exercise
Lecture 13 Video title exercise – answer
Lecture 14 More on writing the description of the YouTube videos
Lecture 15 Description writing exercise
Lecture 16 Description writing exercise – answer
Lecture 17 Description writing exercise – answer two
Lecture 18 Correctly filling out your YouTube video tags
Lecture 19 Another strategy for your YouTube video description to boost engagement
Lecture 20 Tags exercise
Lecture 21 Tags exercise – answer
Lecture 22 Using hashtags in video titles
Lecture 23 How YouTube really treats your on-page SEO
Section 5: YouTube search ranking factors for your videos to rank higher
Lecture 24 YouTube search ranking factors
Lecture 25 How to get more thumbs up
Lecture 26 How to get more YouTube comments
Lecture 27 How to make sure people watch your videos longer
Lecture 28 More benefits of having more engaging videos with longer watch-times
Lecture 29 How to boost views and embeds with Quora
Lecture 30 Getting extra embeds and views on Medium
Lecture 31 How to get views for a new video
Lecture 32 Intelligent and tasteful video commenting to get more views and subscribers
Lecture 33 Get more views with this YouTube viewing service
Lecture 34 Experiment of contacting Fiverr sellers to get YouTube views
Lecture 35 How to increase sales and traffic from your email signature
Lecture 36 Ring the bell strategy to get more engaged subscribers who watch more videos
Lecture 37 Secret to how I make YouTube videos rank in Google search!
Lecture 38 CC for SEO boost
Section 6: YouTube recommendation algorithm
Lecture 39 YouTube recommended videos
Lecture 40 How YouTube engineers create the recommendation algorithm and YouTube home page
Lecture 41 Different language keywords + get recommended by using “piggybacking” keywords
Lecture 42 YouTube channel keywords (for the entire channel) to boost SEO & recommendations
Lecture 43 Playlists to boost recommendations
Lecture 44 Explaining more about how playlists influence recommendations
Lecture 45 Get more subscribers with the subscribe watermark on all your YouTube videos
Lecture 46 Adding a subscribe widget to your website
Lecture 47 Video end screen: Your secret weapon to get more sales and views
Lecture 48 Cards to boost sales and engagement
Lecture 49 YouTube YMYL (for health, politics, fitness, finance, cooking channels)
Section 7: YouTube shorts
Lecture 50 YouTube Shorts – new good opportunity
Lecture 51 YouTube shorts upload tutorial
Lecture 52 How shorts are discovered on YouTube – it’s different than other videos
Section 8: More views from better video titles & thumbnails
Lecture 53 Section introduction to writing better titles
Lecture 54 Video title copywriting introduction
Lecture 55 EXERCISE: Writing more catchy video titles that also contain SEO keywords
Lecture 56 How to get shared by celebrities by creating celebrity fan videos
Lecture 57 Title copywriting exercise
Lecture 58 Title copywriting exercise – answer
Section 9: Creating beautiful YouTube thumbnail images for free with Canva
Lecture 59 Section introduction on how to create beautiful custom YouTube thumbnail images
Lecture 60 Thumbnail dimensions – before you begin your design
Lecture 61 Canva for creating beautiful original images for YouTube
Lecture 62 Beginning to create your YouTube thumbnail
Lecture 63 Branding and marketing using the Thumbnail while continuing to design
Lecture 64 Adding text and more branding images to the YouTube thumbnail
Lecture 65 Adding arrows to make the video pop more
Lecture 66 Example: How visuals and headlines can draw attention and drive clicks & views
Lecture 67 Example of another YouTube channel and their YouTube thumbnail branding
Lecture 68 Working with different fonts and font sizes on your YouTube thumbnail images
Lecture 69 Where to get royalty free images to use for your YouTube thumbnail
Section 10: YouTube policy violations and strikes
Lecture 70 YouTube strike policies and using images with people’s faces on them
Lecture 71 How to get free music to use in your YouTube videos
Section 11: Using YouTube analytics to get clues about what to improve in your videos
Lecture 72 Using YouTube analytics to get clues about what to improve in your videos
Lecture 73 Easier way to get to your YouTube analytics
Section 12: Video virality
Lecture 74 Explaining the viral coefficient formula
Lecture 75 Viral coefficient calculator
Lecture 76 Ads having a role in virality
Section 13: Successful YouTuber case study
Lecture 77 Case study of amazing video on a very low budget
Section 14: How I built my channel and how you should build yours
Lecture 78 My overall channel strategy and insights
Lecture 79 Troubleshooting your channel if you are not seeing early success
Section 15: YouTube monetization
Lecture 80 Effective ways to make money from YouTube
Lecture 81 Eligibility requirements for YouTube monetization with ads
Lecture 82 Patreon: A way to get donations for your channel on a regular basis
Lecture 83 Selling affiliate products from your YouTube channel
Lecture 84 Student case study of selling affiliate products on YouTube
Lecture 85 My affiliate program anyone can join and promote on YouTube
Lecture 86 Getting sponsorships for your videos as an influencer
Lecture 87 Monetizing with YouTube memberships
Lecture 88 YouTube monetization with big potential to promote products on platforms
Section 16: YouTube Live
Lecture 89 YouTube Live section introduction
Lecture 90 Starting to go live on YouTube and downloading the video streaming software
Lecture 91 YouTube live tips for long-term success
Section 17: Few channel branding tips
Lecture 92 Custom and unique YouTube channel URL – good for branding and ease of sharing
Lecture 93 Setting the trailer video shown to new or subscribed viewers
Lecture 94 Channel features videos and playlists
Lecture 95 Super strategy for your channel name
Section 18: Common things to consider for a show
Lecture 96 Introduction to show planning
Lecture 97 Advanced content repurposing with strategies that work today & in the future
Lecture 98 Show goals and what is possible to achieve
Lecture 99 Evergreen topics vs. current events
Lecture 100 What you can outsource for a show
Lecture 101 Daily vs. weekly vs. monthly show
Section 19: YouTube Ads (formerly AdWords) to boost your video ads with cheap advertising
Lecture 102 Section introduction for boosting your YouTube views with YouTube ads
Lecture 103 Understand the different YouTube ad formats
Lecture 104 What are TrueView ads and which YouTube ads are TrueView ads
Lecture 105 Choosing between different YouTube ad sets for video ads
Lecture 106 Setting ad budget in YouTube ads
Lecture 107 YouTube ad bidding strategies in YouTube ads
Lecture 108 How to decrease your advertising costs down to 0.01 cent with CPV in YouTube ads
Lecture 109 Decrease your advertising costs by expanding potential audience/inventory
Lecture 110 Example of settings to get down to a penny per view with YouTube ads
Lecture 111 Location and language setting in YouTube ads
Lecture 112 Difference between campaign, ad group, and YouTube ads
Lecture 113 Stealing competitor views with placements in YouTube ads
Lecture 114 Demographic ad targeting in YouTube ads
Lecture 115 Decreasing costs by getting rid of distracted demographics in YouTube ads
Lecture 116 Keyword targeting in YouTube ads
Lecture 117 Setting target audiences in YouTube ads
Lecture 118 Interest and topic targeting in YouTube ads
Lecture 119 Finishing setting up the ad and monitoring its performance later
Lecture 120 Case study of running ads to get subscribers in YouTube ads
Lecture 121 Practical, real-world example of refining targeting and bidding strategies
Lecture 122 Advertising on specific YouTuber channels, and how to get their emails
Section 20: Ad scripts for YouTube ads
Lecture 123 YouTube ads scripts section introduction
Lecture 124 Ad scripts for a 6-second bumper ad or a 15-second non-skippable ad
Lecture 125 Script to make your TrueView ads cheaper and more effective
Lecture 126 Five elements of a 1-2 minute sales script
Lecture 127 TEMPLATE: Your turn to write your script
Lecture 128 Example of a sales script
Section 21: Social media to boost YouTube rankings
Lecture 129 Section introduction of social media automation to boost YouTube
Lecture 130 Hashtag marketing
Lecture 131 How to stay up in the hashtag rankings
Lecture 132 Social media automation tools
Lecture 133 Showing inside of SocialOomph for automation
Lecture 134 Pinned Facebook posts
Lecture 135 Pinned tweets
Section 22: Promoting different kinds of YouTube channels
Lecture 136 Section Introduction for unique types of YouTube channels
Lecture 137 Comedy and funny channels
Lecture 138 How to promote a music channel
Lecture 139 Extra music channel tip
Lecture 140 Gaming YouTube channel
Lecture 141 Vlog
Lecture 142 Extra vlogging tip
Lecture 143 Cooking or lifestyle channels
Lecture 144 Fitness or sports related channel
Lecture 145 Client case study: Choosing a niche for a channel and monetizing it
Section 23: Basic legal concepts you must know so you don’t violate trademarks or copyrights
Lecture 146 Legal section introduction
Lecture 147 Copyrights introduction
Lecture 148 Trademarks in YouTube
Lecture 149 Fair Use doctrine and using music made by someone else
Lecture 150 Using people’s faces in thumbnails
Section 24: How I plan and prep for a YouTube video
Lecture 151 Part of YouTube marketing is to improve your YouTube videos – let’s do that
Lecture 152 Case study of my earliest video and mistakes I made
Lecture 153 Student channel example where a few small improvements can make a difference
Section 25: Basic tips improving lighting and get rid of shadows for improved video quality
Lecture 154 Basic recording and home office setup tips
Lecture 155 How I get a slightly more professional look and feel for videos
Lecture 156 Best video format for presenting or teaching
Section 26: Introduction to improving audio
Lecture 157 Audio section introduction, quiet space to record & audio editing software
Lecture 158 Getting rid of sound echo with studio foam
Lecture 159 Overview of different types of microphones and my favorite one
Lecture 160 Camera options
Section 27: Introduction to on-screen appearance, body language & presenting
Lecture 161 Section introduction: Very basic body language, appearance and presentation
Lecture 162 Basic clothing/appearance tips & mistakes I made early + examples on improving
Lecture 163 Basics of speech and tone
Section 28: Fixing speech issues
Lecture 164 What if you have an accent like I do
Lecture 165 Parasite words in your speech – how to recognize and get rid of them
Section 29: Setting up a new channel from scratch – for very beginners only
Lecture 166 Section introduction on starting a new YouTube channel
Lecture 167 Creating a bare new channel
Lecture 168 Adding channel art for your channel
Lecture 169 Uploading your first video
Lecture 170 Launching your first video & setting the featured video & channel trailer
Lecture 171 Two hours after launch, what happened and lessons learned
Section 30: Conclusion of our YouTube course
Lecture 172 Bonus lecture
Entrepreneurs who want to build a brand on YouTube and get leads,Aspiring YouTube stars interested in YouTube SEO, YouTube ads, and making great videos
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